Pantone ColorViewing & Pocket Pal

PANTONE® Color Viewing Light

Perfect when critical color matching is required

These high quality-viewing booths provide artificial daylight, store light and incandescent home light sources under which critical color matches can be checked. The five light unit adds two additional light sources: north sky daylight for visual color matching, and ultraviolet for text or paper industries to simulate optical brightness, whitening agents and fluorescent pigments. Some assembly required.

Pricing

Part#	Description	Light Sources	Dimensions	Price
EQP-PANCVL	3-Light Unit	Artificial daylight, store light, incandescent	28" W x 16 ½ D x 18" H	$1050.00
EQP-PANCVL5	5-Light Unit	Artificial daylight, north sky daylight, store light, incandescent, UV	28" W x 16 ½" D x 20" H	$1725.00

Pocket Pal

It's like having a Ph.D. in Graphic Arts in your pocket

20th Edition of Pocket Pal

Completely Revised and Updated Edition Includes New Sections

On Digital Pre-press and Process Control

International Paper has just published the 20th edition of Pocket Pal, the authoritative introduction to printing and the graphic arts. The new edition is an ideal educational tool for printers, publishers, students, artists, graphic designers, advertisers, paper merchants, paper industry personnel and others associated with visual arts and print production.

Edited by Frank Romano, professor emeritus at the Rochester Institute of Technology, the new edition features a complete update of all sections of the book, with particular focus on major trends in digital printing and PDF workflows. For over 73 years, the International Paper Pocket Pal has been the introduction to graphic communications for both creative and printing professionals. The new 20th edition continues to cover the past and the present in every aspect of print production for all who work in the visual arts.

The revised section on Digital Prepress should be mandatory reading for every graphic designer and other content producer. Understanding this process and its various technologies is key to understanding what printers need from their customers. This concise, 260-page edition also has an expanded glossary of printing and graphic arts terms as well as measurements in metric equivalents for use in countries where English is the primary language. The 20th edition of Pocket Pal also includes the following:

	History and Evolution of Printing
	Introduction to the Printing Processes
	Pre-press – typography, copy and art preparation, imaging for graphic arts, image assembly and imposition digital press, and plate-making

	Printing – processes, digital presses, printing inks, and statistical process control
	Post-press – binding and finishing
	Paper – from pulping through manufacture, characteristics, grades and more
	Graphic Art Terms
	International Paper Printing Papers

Pricing

Part #	Description	Price
MIS-PPAL	Pocket Pal, 20th Edition	$24.95
MIS-PPAL LOT	10 Plus books	$20.30

Revised March, 2008

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